Recently saw an interview of the Chief of Global Cool, an organization to reduce Global Warming. Their campaign "Global Cool" aims to spread awareness about Global Warming, and how each one of us can do our bit to reduce it. Mission – Signing up one billion people who work together to save their planet!
No $100 cheques, no extreme sacrifices, no staid lifestyle - continue doing what you do, as you do it - just see how much you can contribute and change your lifestyle accordingly.
How do you know what you can contribute? Simple! There is a workout card that you can create for yourself - check where you can save CO2 emission and help create a cooler planet (I pledged 0.678 tonnes!)
Some of these steps are as simple as using shower instead of a bath, switching off the power switch if not being used, avoiding standby modes for your comps/TVs, avoiding high power lights and many more.
Have a look at these simple steps to gain an insight on how you can work towards this.
This drive towards one billion holds India as a critical partner. This is the reason why the CEO Juliet is focusing on India so much. With a movie launch and strong PR campaigns for India - India is surely a high potential region. What remains to be seen is the maturity level of the citizens of India and to what extent do people get involved in Social Responsibility
Anyways, we can keep that for the next time. For now, Are you a part of the one-billion drive? If so, how many tonnes are you committing?
Join the drive today. Or should I say, Get cool, eh? :)